Why Your Accountability Program Might Suck

Are you offering an accountability program to your gym members?

If so, are you actually holding them accountable or just checking off that you sent a message?

A check-done approach to accountability is worthless and may actually do more harm than good.

The point of accountability is to make contact and help your members stay on track with their goals. In fact, members who don't respond to your accountability efforts are the most in danger of canceling their gym membership because they are not getting the results they were hoping for.

Join us in this episode as we discuss the value of actual accountability and how it can help you retain your gym members and increase your gym's success.